Customer Referrals are Running Dry – What now?
Has your sales pipeline seen better days? Your business has been doing great. Word of mouth referrals have been driving business to your sales team and you can barely keep up. You are experiencing year over year growth. And then it stops. The referrals simply stop pouring in. …
Now that the “Golden Days” are over, you are back to square one. Your sales team is disgruntled as they adjust to different strategies to procure new business….
To Script or Not to Script – B2B Cold Calling
Your phone rings, so you answer it… (Silence for 10 seconds) Hello! This is John Smith with AZ Corp calling. I’m with my company’s Value Added Rewards program. Wouldn’t it be great if you could get cash back rewards for every purchase you make? Well, what I’m going to tell you… CLICK. Chances are you’ve heard a pitch like this…..
Sales Prospecting Fundamentals – Reaching Decision Makers
What are you doing differently to reach that elusive B2B decision maker? Every day I see more and more eye-catching sales headlines like: “Cold calling is dead.” “Direct mail doesn’t work.” “Emails don’t get read.” Etcetera, etc. The truth is that these tactics still work. And there has never been a greater number of tools for sales and ….